Quick Takeaways
- India’s Murugappa Group is aggressively scaling its electric commercial vehicle footprint through TI Clean Mobility with multi-segment investments.
- Dealer network expansion and upcoming e-rickshaw entry show a clear push toward last-mile and high-volume EV segments.
TI Clean Mobility electric vehicles operations under the Murugappa Group crossed a major milestone, with the company investing close to ₹3,000 crore to build a diversified electric commercial vehicle portfolio in India. The long-term bet on TI Clean Mobility electric vehicles reflects confidence in commercial electrification even though the market is still at an early development stage.
Arun Murugappan, Executive Chairman of TI Clean Mobility and Tube Investments of India, stated that the group will continue funding its EV business whenever required, as demand and platform expansion pick up across multiple segments. The focus remains on building scale rather than chasing short-term profitability.
TI Clean Mobility Electric Vehicles Across Four Platforms
At present, TI Clean Mobility electric vehicles span four distinct product lines, allowing the company to participate in nearly every major commercial EV category in India. These include:
Manufacturing facilities supporting these platforms are operational in Hosur, Pune and Manesar, ensuring that production can be ramped up as volumes grow.
Different Market Models for TI Clean Mobility Electric Vehicles
Not all segments follow the same sales strategy. The tractor and heavy truck divisions operate mainly under a B2B model, supplying fleet operators and commercial buyers. In contrast, TI Clean Mobility electric vehicles in the three-wheeler and small commercial vehicle segments rely on dealership-based retail sales, which makes physical touchpoints critical only for these businesses.
TI Clean Mobility Electric Vehicles Dealer Network Reaches 117
Tivolt Electric Vehicles, a subsidiary of TI Clean Mobility, has expanded its three-wheeler dealer footprint rapidly. The company now operates 117 dealerships across India, with 30 located in North India and six in the Delhi NCR region.
North India remains a priority market for TI Clean Mobility electric vehicles, particularly states such as Uttar Pradesh and Bihar, which account for a large share of India’s three-wheeler demand. Dealer additions in these regions are expected to continue as volumes increase.
TI Clean Mobility Electric Vehicles to Enter the E-Rickshaw Segment
The group has confirmed that TI Clean Mobility electric vehicles will soon enter the electric rickshaw category, with a launch planned before the end of the current calendar year. The segment was deliberately entered later because of regulatory uncertainty and fragmented market structure.
The first phase of the e-rickshaw rollout will target North and East India, where last-mile passenger mobility is dominated by this vehicle type. Markets such as Uttar Pradesh, Bihar, Rajasthan and Delhi NCR together account for most of the country’s e-rickshaw sales, while southern India is expected to remain a small market for this category.
Financing Challenges for TI Clean Mobility Electric Vehicles
While the Murugappa Group brings financial strength and credibility, access to vehicle financing remains a hurdle for TI Clean Mobility electric vehicles. Lenders continue to remain cautious due to the relatively new nature of EV technology and limited long-term performance data.
The company has partnered with multiple financial institutions, and as regulatory clarity and operating data improve, financing availability is expected to strengthen, supporting faster adoption across its electric commercial vehicle portfolio.
Arun Murugappan, Executive Chairman of TI Clean Mobility and Tube Investments of India, stated that the group will continue funding its EV business whenever required, as demand and platform expansion pick up across multiple segments. The focus remains on building scale rather than chasing short-term profitability.
TI Clean Mobility Electric Vehicles Across Four Platforms
At present, TI Clean Mobility electric vehicles span four distinct product lines, allowing the company to participate in nearly every major commercial EV category in India. These include:
- Small commercial electric vehicles
- Electric three-wheelers
- Electric tractors
- Heavy electric trucks
Manufacturing facilities supporting these platforms are operational in Hosur, Pune and Manesar, ensuring that production can be ramped up as volumes grow.
Different Market Models for TI Clean Mobility Electric Vehicles
Not all segments follow the same sales strategy. The tractor and heavy truck divisions operate mainly under a B2B model, supplying fleet operators and commercial buyers. In contrast, TI Clean Mobility electric vehicles in the three-wheeler and small commercial vehicle segments rely on dealership-based retail sales, which makes physical touchpoints critical only for these businesses.
TI Clean Mobility Electric Vehicles Dealer Network Reaches 117
Tivolt Electric Vehicles, a subsidiary of TI Clean Mobility, has expanded its three-wheeler dealer footprint rapidly. The company now operates 117 dealerships across India, with 30 located in North India and six in the Delhi NCR region.
North India remains a priority market for TI Clean Mobility electric vehicles, particularly states such as Uttar Pradesh and Bihar, which account for a large share of India’s three-wheeler demand. Dealer additions in these regions are expected to continue as volumes increase.
TI Clean Mobility Electric Vehicles to Enter the E-Rickshaw Segment
The group has confirmed that TI Clean Mobility electric vehicles will soon enter the electric rickshaw category, with a launch planned before the end of the current calendar year. The segment was deliberately entered later because of regulatory uncertainty and fragmented market structure.
The first phase of the e-rickshaw rollout will target North and East India, where last-mile passenger mobility is dominated by this vehicle type. Markets such as Uttar Pradesh, Bihar, Rajasthan and Delhi NCR together account for most of the country’s e-rickshaw sales, while southern India is expected to remain a small market for this category.
Financing Challenges for TI Clean Mobility Electric Vehicles
While the Murugappa Group brings financial strength and credibility, access to vehicle financing remains a hurdle for TI Clean Mobility electric vehicles. Lenders continue to remain cautious due to the relatively new nature of EV technology and limited long-term performance data.
The company has partnered with multiple financial institutions, and as regulatory clarity and operating data improve, financing availability is expected to strengthen, supporting faster adoption across its electric commercial vehicle portfolio.
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