Quick Takeaways
  • Chery Holding Group is targeting double-digit sales growth through disciplined multi-brand execution and global expansion.
  • Technology-led investments and localization are positioned as core enablers of its 2026 volume ambitions.
On January 6, Chery Holding Group announced its Chery Holding Group 2026 sales target of 3.2 million vehicles, representing a 14.03% increase over 2025 performance. The target includes 3 million units to be delivered by the five core sub-brands operating under Chery Automobile Co. Ltd., reflecting a 14.01% year-on-year growth ambition.
Chery Holding Group 2026 Sales Target Driven by Multi-Brand Strategy
To support the Chery Holding Group 2026 sales target, the company plans to further strengthen its multi-brand roadmap, enabling differentiated positioning and market focus across:
  • Chery
  • Exeed
  • Jetour
  • iCAR
  • Luxeed
This approach is designed to improve brand clarity, address diverse customer segments, and accelerate volume growth across domestic and overseas markets.
Technology and Localization at the Core of Growth Plans
Alongside brand expansion, Chery Holding Group will continue executing its globalization strategy of “In somewhere, For somewhere, Be somewhere,” emphasizing localized production, R&D, and supply chains. Strategic investments will also accelerate development in key future technologies, including:
  • Solid-state batteries and advanced chips
  • Artificial intelligence and humanoid robots
  • Robotaxi platforms and eVTOL aircraft
  • Green and sustainable energy solutions
These initiatives are expected to strengthen Chery’s long-term competitiveness while supporting its ambitious 2026 sales objectives.
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