Quick Takeaways
  • India’s compact electric SUV space gets a sharper value play with aggressive pricing and urban-focused performance.
  • Mahindra positions the XUV 3XO EV as a mass-market EV without sacrificing features or driving dynamics.
Todaay, Mahindra & Mahindra expanded its electric vehicle portfolio with the launch of the Mahindra XUV 3XO EV, strengthening its presence in India’s fast-growing compact SUV segment. The electric SUV is priced from ₹13.89 lakh to ₹14.96 lakh (ex-showroom) and will be offered in two variants, with customer deliveries scheduled to begin on February 23, 2026.
Mahindra stated that the higher-spec electric variant is expected to undercut the equivalent petrol model in several states once government incentives are applied. In select markets, the on-road price could closely align with top-end internal combustion versions, enhancing affordability for buyers transitioning to electric mobility.
Mahindra XUV 3XO EV Market Position and Sales Momentum
Launched initially in April 2024 with petrol and diesel powertrains, the XUV 3XO has already recorded nearly 180,000 cumulative sales. The model has emerged as one of the fastest-growing compact SUVs in the country and is projected to approach the 200,000-unit milestone at an accelerated pace.
Mahindra emphasized that the electric version builds on the same mass-market appeal, extending powertrain options rather than replacing conventional engines. The company highlighted that the Mahindra XUV 3XO EV has been engineered around everyday driving needs, especially for urban usage patterns.
Mahindra XUV 3XO EV Variants and Performance Specifications
The electric SUV is available in AX5 EV and AX7L EV trims. Both versions use a 39.4 kWh battery pack producing 110 kW of power and 310 Nm of torque. The claimed real-world driving range stands at up to 285 km, with a 0–100 km/h acceleration time of 8.3 seconds.
Key performance highlights include:
  • Three drive modes: Fun, Fast, and Fearless
  • Front-wheel-drive configuration
  • Turning circle diameter of 10.6 meters for city maneuverability

Mahindra XUV 3XO EV AX5 Features and Equipment
Positioned as the volume driver, the AX5 EV is priced at ₹13.89 lakh. It features a dual 10.25-inch digital display setup, LED projector headlamps, dual-zone climate control, electronic parking brake with auto hold, passive keyless entry, and wireless smartphone charging.
Safety and connectivity offerings include:
  • Six airbags and electronic stability program
  • Tire pressure monitoring system
  • Rear-view camera
  • Connected vehicle technology with over 80 functions
  • Wireless Android Auto and Apple CarPlay support

Mahindra XUV 3XO EV AX7L Advanced Technology and Safety
The range-topping AX7L EV, priced at ₹14.96 lakh, adds premium design and technology upgrades such as a panoramic sunroof, 17-inch diamond-cut alloy wheels, leatherette upholstery, LED fog lamps, and a cooled glove box.
Additional highlights include:
  • Seven-speaker premium audio system with immersive sound processing
  • 65W USB-C fast charging ports
  • 360-degree surround view system with blind view monitor
The AX7L EV also integrates Level 2 advanced driver assistance systems, including lane keep assist, adaptive cruise control with stop-and-go, forward collision warning, automatic emergency braking, traffic sign recognition, and high beam assist.
Charging Capability and Ride Comfort Enhancements
Both variants support DC fast charging, enabling the battery to reach 80 percent charge in approximately 50 minutes using a 50 kW charger. An optional 7.2 kW AC wall charger is available at an additional cost of ₹50,000.
Ride quality benefits from frequency-dependent damping suspension and MTV-CL technology, while exterior styling elements such as infinity LED tail lamps, roof rails, and a rear spoiler maintain visual consistency with the broader XUV 3XO lineup.
Mahindra noted that the Mahindra XUV 3XO EV targets a wide customer base, including first-time car buyers, urban professionals, and technology-focused users seeking a compact electric SUV primarily for city commuting. Production has already commenced, with phased deliveries planned from late February as competition intensifies in India’s compact EV segment.
Industry reports & Public disclosures | GAI Analysis

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