Quick Takeaways
- Two global concept debuts and motorsport machines underline Honda’s race-to-road philosophy at Tokyo Auto Salon 2026.
- Hybrid performance and motorsports-derived engineering anchor Honda’s future-oriented product strategy.
On December 24, 2025, Honda Motor Co., Ltd. confirmed its participation at the Tokyo Auto Salon 2026, scheduled from January 9 to 11 at Makuhari Messe in Chiba, Japan. Under the theme “Honda Sports DNA,” the company will highlight concept vehicles and race machines that reflect its long-standing commitment to driving performance.
The Honda Tokyo Auto Salon 2026 showcase emphasizes how motorsports expertise continues to shape Honda’s approach to vehicle development and manufacturing. With racing serving as the ultimate testing ground, the display connects competition technology with road-going performance models. The booth design, centered around a bold red theme, reinforces Honda’s focus on precision engineering and performance-driven innovation.
Honda Sports DNA at Tokyo Auto Salon 2026
The “Honda Sports DNA” theme illustrates the uninterrupted transfer of technology and philosophy from racing to production vehicles. Honda’s engineering philosophy prioritizes responsiveness, control, and driver engagement, values that see continuous refinement through motorsports activities and real-world application.
This approach allows Honda to deliver vehicles that balance everyday usability with performance-focused engineering. Visitors will experience how this philosophy influences design, drivetrain tuning, and advanced driving technologies across different model lines.
Civic Type R HRC Concept Debuts
The Civic Type R HRC Concept will make its global debut at the event. Developed by Honda Racing Corporation, the concept builds on the Civic Type R platform while incorporating motorsports-derived enhancements aimed at achieving pure sports performance.
Prelude HRC Concept Enhances Driving Engagement
Another global premiere at the Honda Tokyo Auto Salon 2026 is the Prelude HRC Concept. Based on the all-new Prelude introduced in September 2025, this concept integrates HRC-developed components designed to heighten driving enjoyment.
The model highlights Honda’s strategy of offering performance-focused customization while maintaining everyday drivability. Engineering updates aim to deliver improved responsiveness and a more engaging driving experience.
Civic e:HEV RS Prototype Introduced
Honda will also unveil the Civic e:HEV RS Prototype, representing a sportier addition to the Civic e:HEV lineup. This prototype becomes the second Honda model to feature the new S+ Shift control technology, following the Prelude.
Racing Machines Highlight Motorsport DNA
In addition to concept cars, the Honda Tokyo Auto Salon 2026 booth will feature advanced racing machinery. The Honda HRC Prelude-GT, an all-new GT500-class race car, is scheduled to compete in the Super GT 2026 series.
Visitors can also experience an advanced racing simulator developed using data from the NSX-GT, which previously competed in the Super GT series. This interactive element reinforces Honda’s connection between virtual development, motorsports, and real-world performance.
By combining concept vehicles, electrified performance models, and professional racing machines, Honda reinforces its belief that motorsports-driven innovation remains central to its future mobility strategy.
The Honda Tokyo Auto Salon 2026 showcase emphasizes how motorsports expertise continues to shape Honda’s approach to vehicle development and manufacturing. With racing serving as the ultimate testing ground, the display connects competition technology with road-going performance models. The booth design, centered around a bold red theme, reinforces Honda’s focus on precision engineering and performance-driven innovation.
Honda Sports DNA at Tokyo Auto Salon 2026
The “Honda Sports DNA” theme illustrates the uninterrupted transfer of technology and philosophy from racing to production vehicles. Honda’s engineering philosophy prioritizes responsiveness, control, and driver engagement, values that see continuous refinement through motorsports activities and real-world application.
This approach allows Honda to deliver vehicles that balance everyday usability with performance-focused engineering. Visitors will experience how this philosophy influences design, drivetrain tuning, and advanced driving technologies across different model lines.
Civic Type R HRC Concept Debuts
The Civic Type R HRC Concept will make its global debut at the event. Developed by Honda Racing Corporation, the concept builds on the Civic Type R platform while incorporating motorsports-derived enhancements aimed at achieving pure sports performance.
- Key development goals focused on sharpening vehicle dynamics, optimizing balance, and refining driver feedback.
Prelude HRC Concept Enhances Driving Engagement
Another global premiere at the Honda Tokyo Auto Salon 2026 is the Prelude HRC Concept. Based on the all-new Prelude introduced in September 2025, this concept integrates HRC-developed components designed to heighten driving enjoyment.
The model highlights Honda’s strategy of offering performance-focused customization while maintaining everyday drivability. Engineering updates aim to deliver improved responsiveness and a more engaging driving experience.
Civic e:HEV RS Prototype Introduced
Honda will also unveil the Civic e:HEV RS Prototype, representing a sportier addition to the Civic e:HEV lineup. This prototype becomes the second Honda model to feature the new S+ Shift control technology, following the Prelude.
- The system enhances acceleration response and driving feel, aligning electrified powertrains with sporty driving characteristics.
Racing Machines Highlight Motorsport DNA
In addition to concept cars, the Honda Tokyo Auto Salon 2026 booth will feature advanced racing machinery. The Honda HRC Prelude-GT, an all-new GT500-class race car, is scheduled to compete in the Super GT 2026 series.
Visitors can also experience an advanced racing simulator developed using data from the NSX-GT, which previously competed in the Super GT series. This interactive element reinforces Honda’s connection between virtual development, motorsports, and real-world performance.
By combining concept vehicles, electrified performance models, and professional racing machines, Honda reinforces its belief that motorsports-driven innovation remains central to its future mobility strategy.
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