Nissan Motor India KPKB vehicle discount announced for police and paramilitary personnel

The Nissan Motor India KPKB vehicle discount programme has been introduced following a formal agreement between Nissan Motor India Private Limited and Kendriya Police Kalyan Bhandar (KPKB). The initiative enables eligible members of India’s police and paramilitary forces to purchase vehicles at preferential prices through the automaker’s dealership network. By extending these benefits to serving personnel, retired members and their families, the collaboration aims to enhance vehicle accessibility while acknowledging the contribution of national security forces.

Discounted Nissan Magnite access for security personnel

Through the agreement, KPKB beneficiaries will receive pricing benefits on the Nissan Magnite that go beyond the standard customer offers typically available in the market. The programme applies to members of the Central Armed Police Forces, Central Police Organizations and State Police Forces, including retired personnel and their families. Vehicles can be purchased through Nissan’s nationwide dealership network, ensuring access across multiple regions. In addition to discounted pricing, eligible buyers may also access vehicle financing at an annual interest rate of 5.55 percent, further lowering ownership costs.

Programme scope and distribution network

The collaboration also includes a three-year prepaid maintenance programme provided without additional charges for KPKB beneficiaries purchasing the Magnite. According to Nissan Motor India, the Magnite remains the brand’s core offering in the domestic market, while the recently introduced Nissan Gravite expands its product portfolio. The welfare organisation KPKB, established on 18 September 2006, operates 119 Master Bhandar outlets and more than 1,700 Subsidiary Bhandar stores that procure subsidised consumer products through agreements with manufacturers to deliver cost savings to India’s security personnel.