- ESTEO unveiled its first premium SUV MX for the Russian market launch in 2026.
- The SUV combines a 197 hp turbo engine with a triple-screen technology-focused cabin.
Russia will witness the launch of a new domestic premium SUV brand as ESTEO officially introduced its first model, the ESTEO MX, on May 12. The new mid-size SUV is planned for full-cycle production at the advanced manufacturing facility operated by AGR Holding in Shushary. The company confirmed that the ESTEO MX is scheduled to enter the Russian automotive market during the summer of 2026, marking a significant step for the emerging premium vehicle brand in the country.
The ESTEO MX is powered by a 2.0-liter turbocharged petrol engine combined with an eight-speed automatic transmission and an all-wheel-drive system. The powertrain delivers 197 hp, positioning the SUV in the premium mid-size segment with a focus on performance and driving capability. The vehicle configuration highlights a balance between power delivery and drivetrain efficiency while supporting customer demand for premium SUVs equipped with advanced transmission and traction technologies.
The interior of the ESTEO MX emphasizes digital and premium cabin technologies through a three-screen layout. The SUV includes a 10.25-inch digital instrument cluster, a 15.6-inch central infotainment touchscreen, and a separate 12.3-inch passenger display. Additional premium features include double-glazed windows designed to improve cabin insulation and a 21-speaker BOYA Sound audio system capable of producing 1,080W output, strengthening the SUV’s positioning as a technology-oriented premium offering for the Russian market.
Frequently Asked Questions
When will the ESTEO MX launch in Russia?
The ESTEO MX is scheduled to launch in the Russian market during the summer of 2026 after the completion of local production preparations at AGR Holding’s Shushary plant. The SUV will become the first production model introduced under the new ESTEO brand and will target the premium mid-size SUV segment. The launch also reflects continued investment in domestic vehicle manufacturing and localized automotive production capabilities within Russia’s passenger vehicle market.
What are the key features of the ESTEO MX SUV?
The ESTEO MX comes equipped with a 2.0-liter turbocharged engine producing 197 hp, paired with an eight-speed automatic transmission and all-wheel drive system. Inside the cabin, the SUV offers three digital displays, including a 15.6-inch infotainment screen and a passenger display. Premium features such as double-glazed windows and a 21-speaker BOYA Sound audio system delivering 1,080W output are also included to enhance the in-cabin experience.
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