- Allur has started MG vehicle production in Kazakhstan at its Kostanay manufacturing facility.
- The company plans to expand its MG dealership network across 24 locations by 2026.
The launch of Allur MG vehicle production Kazakhstan marks a new phase in the country's automotive sector. Announced on March 3, the initiative introduces production and sales of MG (Morris Garages) brand vehicles in Kazakhstan, strengthening the manufacturer’s portfolio and expanding options available to domestic consumers.
Production Setup at Kostanay Plant
Vehicle manufacturing has been organized at the Kostanay production facility operated by Allur. The plant has an annual capacity exceeding 125,000 vehicles and serves as the central hub for assembling MG models for the Kazakhstani market. The project follows an agreement reached during the 2025 Shanghai International Auto Show to localize MG vehicle production in the region.
Localized Manufacturing Strategy
The production program focuses on adapting vehicles to local driving conditions and consumer expectations. Localization efforts aim to support regional supply chains while improving availability of MG vehicles across Kazakhstan.
Model Range Introduced for Kazakhstan
The newly introduced lineup includes four models positioned across different passenger vehicle segments. The range spans from a compact sedan to a flagship family-oriented crossover, allowing the brand to target a broad spectrum of buyers in the domestic automotive market.
Expansion of MG Dealer Network
Allur is also developing a nationwide dealership network to support the new vehicles. Initially, MG sales and service operations will operate in 11 cities across Kazakhstan, with plans to expand the network to 24 centers by the end of 2026 to improve market reach and customer access.
The launch of localized MG manufacturing strengthens Kazakhstan’s automotive production landscape while expanding the presence of international vehicle brands within the country.
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