Quick Takeaways
- Hyundai Motor Group is positioning AI robotics as a core pillar of its future mobility and manufacturing strategy ahead of CES 2026.
- The Group will demonstrate how AI-driven robotics and software-defined factories can scale from R&D to real-world deployment.
On December 22, Hyundai Motor Group shared an early preview of its upcoming presence at CES 2026, confirming that it will unveil its Hyundai Motor Group AI Robotics Strategy under the theme “Partnering Human Progress.” The announcement highlights the Group’s growing focus on artificial intelligence and robotics as core pillars of its future mobility and manufacturing vision.
The detailed roadmap for the Hyundai Motor Group AI Robotics Strategy will be presented during Hyundai Media Day, scheduled from 1:00 to 1:45 p.m. PST on January 5, 2026, at the Mandalay Bay Convention Center in Las Vegas. The session will outline how the Group plans to scale AI robotics across operations, products, and everyday environments.
Hyundai Motor Group AI Robotics Strategy and Software-Defined Factory Vision
At CES 2026, the Hyundai Motor Group AI Robotics Strategy will showcase how the company is integrating AI-driven learning, training, and deployment across its Group Value Network. A key focus will be the Software-Defined Factory approach, which combines advanced manufacturing concepts with data-driven and software-controlled smart factory operations.
This strategy reflects Hyundai’s intent to use AI robotics not only to enhance productivity but also to create safer, more adaptive, and intelligent work environments. By linking robotics with software-defined manufacturing systems, the Group aims to accelerate innovation while improving flexibility and operational efficiency.
Immersive AI Robotics Exhibition and Live Demonstrations
Alongside the strategy announcement, Hyundai will host an immersive exhibition designed to demonstrate real-world applications of AI robotics technologies. Visitors will experience how robotics solutions are moving beyond controlled environments into practical, everyday use cases.
Key highlights of the exhibition include:
Through these exhibits, Hyundai aims to present a clear picture of how its AI robotics ecosystem is progressing from research and development to scalable, real-world deployment.
Expanding the Role of AI Robotics Across Industries and Society
The Hyundai Motor Group AI Robotics Strategy underscores the company’s broader ambition to position AI robotics as a long-term growth engine. By combining advanced robotics platforms with software-defined systems, Hyundai is working toward solutions that can adapt to diverse industrial, commercial, and personal use cases.
As CES 2026 approaches, the Group’s focus on partnering human progress signals a future where AI robotics plays a central role in enhancing productivity, safety, and quality of life across multiple domains.
The detailed roadmap for the Hyundai Motor Group AI Robotics Strategy will be presented during Hyundai Media Day, scheduled from 1:00 to 1:45 p.m. PST on January 5, 2026, at the Mandalay Bay Convention Center in Las Vegas. The session will outline how the Group plans to scale AI robotics across operations, products, and everyday environments.
Hyundai Motor Group AI Robotics Strategy and Software-Defined Factory Vision
At CES 2026, the Hyundai Motor Group AI Robotics Strategy will showcase how the company is integrating AI-driven learning, training, and deployment across its Group Value Network. A key focus will be the Software-Defined Factory approach, which combines advanced manufacturing concepts with data-driven and software-controlled smart factory operations.
This strategy reflects Hyundai’s intent to use AI robotics not only to enhance productivity but also to create safer, more adaptive, and intelligent work environments. By linking robotics with software-defined manufacturing systems, the Group aims to accelerate innovation while improving flexibility and operational efficiency.
Immersive AI Robotics Exhibition and Live Demonstrations
Alongside the strategy announcement, Hyundai will host an immersive exhibition designed to demonstrate real-world applications of AI robotics technologies. Visitors will experience how robotics solutions are moving beyond controlled environments into practical, everyday use cases.
Key highlights of the exhibition include:
- The debut of the new Atlas robot developed by Boston Dynamics, now an integral part of the Group
- Live AI robotics demonstrations featuring Atlas, Spot, and MobED, offering deeper insights into mobility, perception, and autonomy
- Interactive scenarios that illustrate how AI robotics can support work environments and daily life
- A recreated robotics research environment that allows visitors to explore the ongoing evolution of AI robotics technologies
Through these exhibits, Hyundai aims to present a clear picture of how its AI robotics ecosystem is progressing from research and development to scalable, real-world deployment.
Expanding the Role of AI Robotics Across Industries and Society
The Hyundai Motor Group AI Robotics Strategy underscores the company’s broader ambition to position AI robotics as a long-term growth engine. By combining advanced robotics platforms with software-defined systems, Hyundai is working toward solutions that can adapt to diverse industrial, commercial, and personal use cases.
As CES 2026 approaches, the Group’s focus on partnering human progress signals a future where AI robotics plays a central role in enhancing productivity, safety, and quality of life across multiple domains.
Company Press Release
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