- BYD Song Ultra EV achieved strong market traction with over 61,000 units sold in its first month, supported by advanced charging and ADAS features.
- The model plays a critical role in stabilizing BYD’s domestic performance amid declining quarterly sales.
The BYD Song Ultra EV has demonstrated a strong market entry in China, achieving total sales of 61,240 units within its first month. Launched on March 26, the electric crossover quickly gained traction, supported by strong showroom activity and customer interest. Early indicators showed each dealership receiving around 15 orders within 72 hours, contributing to a 40% rise in showroom footfall. The model targets a core demographic of buyers aged 35 to 45, with female customers accounting for 30% of total orders, reflecting a broad appeal across user segments.
The adoption of advanced driver assistance systems has also played a key role in customer preference. Around 45% of buyers opted for the DiPilot 300 system, also known as “God’s Eye B,” which is based on LiDAR technology. This strong uptake highlights increasing demand for intelligent driving features in mid-size electric SUVs. The vehicle’s early success is strategically important for BYD, which reported a 52.9% year-over-year decline in Q1 2026 domestic deliveries, totaling 303,150 units. The Song Ultra EV is expected to contribute significantly toward reversing this trend.
In terms of product specifications, the Song Ultra EV is positioned as a mid-size SUV with dimensions of 4850 mm in length, 1910 mm in width, and 1670 mm in height, along with a wheelbase of 2,840 mm. The design incorporates sharp headlamp styling and a chrome trim element, aligning with the brand’s evolving visual identity. Inside the cabin, the vehicle features a 15.6-inch rotating infotainment display and a 10.25-inch digital instrument cluster. The gear selector is mounted on the steering column, enhancing cabin ergonomics and space optimization.
Built on the e-Platform 3.0 Evo 800V architecture, the Song Ultra EV offers rear-wheel-drive configurations with electric motor outputs ranging from 240 kW to 270 kW. This enables a top speed of 210 km/h, positioning the model competitively within its segment. Customers can choose between two LFP battery configurations: a 75.6 kWh pack delivering a range of 620 km, and an 82.7 kWh pack offering up to 710 km of driving range, catering to both performance and long-distance requirements.
BYD Song Ultra EV Key Specifications
| Parameter | Details |
|---|---|
| Length | 4850 mm |
| Wheelbase | 2840 mm |
| Power Output | 240–270 kW |
| Top Speed | 210 km/h |
| Battery Options | 75.6 kWh / 82.7 kWh |
| Range | 620 km / 710 km |
The vehicle integrates second-generation Blade Battery technology, which supports ultra-fast charging capabilities. The battery can be charged from 10% to 97% in just 8 minutes and 47 seconds, while a 10% to 70% charge can be achieved in 5 minutes and 3 seconds. This flash-charging capability significantly enhances usability for long-distance travel and reduces downtime, addressing a key barrier in EV adoption.
To support this technology, BYD has deployed approximately 5,500 flash charging stations across China. This infrastructure expansion is critical in enabling high-speed charging adoption at scale. Additionally, the Song Ultra lineup is expected to expand further with a DM-i plug-in hybrid variant, whose specifications were revealed during homologation filings with the China Ministry of Industry and Information Technology (MIIT). This diversification strategy will allow the model to address a wider range of customer preferences and regulatory requirements.
Frequently Asked Questions
What makes the BYD Song Ultra EV successful in its first month?
The BYD Song Ultra EV achieved strong first-month sales due to a combination of competitive pricing, advanced features, and strong demand for electric SUVs in China. The model’s 710 km range, flash charging capability, and optional LiDAR-based ADAS system attracted a broad customer base. Additionally, increased showroom traffic and high early order volumes contributed to rapid adoption. Its positioning in a high-growth segment also helped accelerate initial sales performance.
How fast is the charging capability of the BYD Song Ultra EV?
The BYD Song Ultra EV supports ultra-fast charging through its second-generation Blade Battery and 800V architecture. It can charge from 10% to 97% in under nine minutes and reach 70% charge in just over five minutes. This significantly reduces charging time compared to conventional EVs and improves convenience for long-distance travel. The availability of over 5,500 flash charging stations in China further supports this high-speed charging ecosystem.