Quick Takeaways
- BAIC BluePark premium EV manufacturing investment signals a major push toward high-end electric mobility and smart production.
- The project focuses on premium models, digitalized production lines, and long-term cost and efficiency gains.
On January 23, BAIC BluePark New Energy Technology Co., Ltd. announced on the Shanghai Stock Exchange that it plans to strengthen brand value and corporate competitiveness through a major new investment. Its subsidiary, Beijing Electric Vehicle Co., Ltd. (BAIC BJEV), intends to build a project focused on the industrialization of premium vehicle models and the digitalization and intelligentization of production lines at the Stelato Super Plant.
The BAIC BluePark premium EV manufacturing investment carries an estimated total outlay of CNY 1.991 billion, to be funded through BAIC BJEV’s self-owned and self-raised capital. Construction is scheduled to begin in March 2026, with the project expected to run for approximately 14 months.
Manufacturing upgrade scope at the Stelato Super Plant
The project centers on a comprehensive renovation of the plant’s four core manufacturing processes:
Through these upgrades, the facility will be prepared to introduce the BE22 3.0 platform along with three premium electric vehicle models. The transformation will be driven by production line modernization, wider use of digital and intelligent applications, and a targeted expansion of production capacity.
Impact on premium EV portfolio and brand positioning
Following completion, the accelerated launch of new models is expected to support market expansion for the Stelato brand and reinforce its positioning in the high-end electric vehicle segment. By enabling scale production, the project is designed to improve cost structures from both economic and operational perspectives, contributing to healthier product profit and loss performance.
Digitalization and intelligent manufacturing benefits
Beyond model launches and capacity growth, the BAIC BluePark premium EV manufacturing investment places strong emphasis on digitalization and intelligent manufacturing. These measures are intended to enhance overall production quality, operational efficiency, and manufacturing flexibility, allowing BAIC BJEV to respond more effectively to evolving market demand in China’s premium EV space.
The BAIC BluePark premium EV manufacturing investment carries an estimated total outlay of CNY 1.991 billion, to be funded through BAIC BJEV’s self-owned and self-raised capital. Construction is scheduled to begin in March 2026, with the project expected to run for approximately 14 months.
Manufacturing upgrade scope at the Stelato Super Plant
The project centers on a comprehensive renovation of the plant’s four core manufacturing processes:
- Stamping
- Welding
- Painting
- Final assembly
Through these upgrades, the facility will be prepared to introduce the BE22 3.0 platform along with three premium electric vehicle models. The transformation will be driven by production line modernization, wider use of digital and intelligent applications, and a targeted expansion of production capacity.
Impact on premium EV portfolio and brand positioning
Following completion, the accelerated launch of new models is expected to support market expansion for the Stelato brand and reinforce its positioning in the high-end electric vehicle segment. By enabling scale production, the project is designed to improve cost structures from both economic and operational perspectives, contributing to healthier product profit and loss performance.
Digitalization and intelligent manufacturing benefits
Beyond model launches and capacity growth, the BAIC BluePark premium EV manufacturing investment places strong emphasis on digitalization and intelligent manufacturing. These measures are intended to enhance overall production quality, operational efficiency, and manufacturing flexibility, allowing BAIC BJEV to respond more effectively to evolving market demand in China’s premium EV space.
Company Press Release
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