Quick Takeaways
- 2026 Subaru WRX pricing starts at USD 32,495 with the return of the base model and a limited Series.Yellow trim.
- Subaru refreshes the WRX lineup for 2026 to strengthen value, performance, and market appeal.
On January 20, Subaru of America confirmed 2026 Subaru WRX pricing, marking the return of the base WRX and the introduction of the limited-production WRX Series.Yellow. Following a 41% drop in Subaru WRX sales in 2025, the brand has restructured the lineup to improve accessibility and value.
The base 2026 Subaru WRX now starts at USD 32,495 MSRP. When adjusted for inflation, this price closely aligns with the original 2002 Subaru WRX, while offering significantly more standard equipment, safety technology, and performance features.
2026 Subaru WRX Production and Powertrain Details
The 2026 Subaru WRX is assembled in Gunma, Japan and is scheduled to reach U.S. dealerships in spring. Every model is powered by a 271-hp 2.4-liter turbocharged SUBARU BOXER engine paired with Subaru Symmetrical All-Wheel Drive, delivering consistent performance across the entire range.
2026 Subaru WRX Trim Levels and Pricing Structure
The 2026 Subaru WRX lineup is available in six trim levels:
The flagship WRX Series.Yellow is limited to 350 units and is priced from USD 45,995 MSRP, positioning it as the most exclusive offering in the lineup.
Transmission Options Across the 2026 Subaru WRX Range
A 6-speed manual transmission comes standard on all 2026 Subaru WRX trims except the GT. Subaru Performance Transmission (SPT) is available on the Limited trim and is standard equipment on the GT, providing flexibility for different driving preferences.
Standard Safety Technology in the 2026 Subaru WRX
For 2026, all Subaru WRX models include Subaru EyeSight Driver Assist Technology and the DriverFocus Distraction Mitigation System as standard. On manual transmission models, EyeSight features Advanced Adaptive Cruise Control with Lane Centering, reinforcing Subaru’s focus on safety alongside performance.
The base 2026 Subaru WRX now starts at USD 32,495 MSRP. When adjusted for inflation, this price closely aligns with the original 2002 Subaru WRX, while offering significantly more standard equipment, safety technology, and performance features.
2026 Subaru WRX Production and Powertrain Details
The 2026 Subaru WRX is assembled in Gunma, Japan and is scheduled to reach U.S. dealerships in spring. Every model is powered by a 271-hp 2.4-liter turbocharged SUBARU BOXER engine paired with Subaru Symmetrical All-Wheel Drive, delivering consistent performance across the entire range.
2026 Subaru WRX Trim Levels and Pricing Structure
The 2026 Subaru WRX lineup is available in six trim levels:
- Base
- Premium
- Limited
- GT
- tS
- Series.Yellow
The flagship WRX Series.Yellow is limited to 350 units and is priced from USD 45,995 MSRP, positioning it as the most exclusive offering in the lineup.
Transmission Options Across the 2026 Subaru WRX Range
A 6-speed manual transmission comes standard on all 2026 Subaru WRX trims except the GT. Subaru Performance Transmission (SPT) is available on the Limited trim and is standard equipment on the GT, providing flexibility for different driving preferences.
Standard Safety Technology in the 2026 Subaru WRX
For 2026, all Subaru WRX models include Subaru EyeSight Driver Assist Technology and the DriverFocus Distraction Mitigation System as standard. On manual transmission models, EyeSight features Advanced Adaptive Cruise Control with Lane Centering, reinforcing Subaru’s focus on safety alongside performance.
Company Press Release
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