- TENET PLUS enters the Russian market with compact and mid-size crossover vehicles.
- The new brand features ADAS, a 13.2-inch display, and a 540° surround-view camera system.
AGR Holding and Defetoo officially introduced the new automotive brand TENET PLUS on May 15 as part of their long-term strategic collaboration in Russia. The new brand has been developed to strengthen the local crossover vehicle market with a focus on modern technologies, spacious interiors, and enhanced driving convenience. According to the announcement, the TENET name represents “Take Every New Experience Together,” while the “PLUS” branding emphasizes an upgraded mobility experience for drivers and passengers.
TENET PLUS vehicles are being designed to offer a practical and comfortable driving environment suitable for both urban usage and longer-distance travel. The models will feature an extended 2,700 mm wheelbase that improves cabin space and passenger comfort. In addition, the interior layout will include flexible storage configurations to improve practicality during everyday commuting as well as family trips. The company stated that the upcoming lineup will mainly consist of compact and mid-size crossover vehicles produced through the manufacturing facilities of the AGR Automotive Group.
TENET PLUS Vehicle Feature Highlights
| Feature | Details |
|---|---|
| Wheelbase | 2,700 mm |
| Display System | 13.2-inch touchscreen |
| Camera Technology | 540° surround-view camera system |
| Safety Technology | Advanced Driver Assistance Systems (ADAS) |
| Vehicle Category | Compact and mid-size crossovers |
The new crossover lineup will also integrate several advanced digital and safety technologies aimed at improving the overall driving experience. TENET PLUS vehicles are expected to include a 13.2-inch display interface along with a 540° surround-view camera system for improved visibility and maneuverability. Advanced driver assistance systems (ADAS) will also be part of the package to support safer driving conditions. While the companies have confirmed the initial feature set and production plans, additional information regarding model variants, pricing details, and market availability is expected to be revealed at a later stage.
Frequently Asked Questions
What is TENET PLUS and who launched it?
TENET PLUS is a newly unveiled Russian automotive brand introduced through a strategic partnership between AGR Holding and Defetoo. The brand focuses on compact and mid-size crossover vehicles equipped with modern interior technologies and advanced driver assistance systems. The launch was officially announced on May 15, with production planned at AGR Automotive Group factories in Russia. The companies aim to deliver enhanced driving comfort, spacious interiors, and improved safety technologies for everyday and long-distance driving applications.
What features will TENET PLUS vehicles offer?
TENET PLUS vehicles will include several advanced comfort and technology features designed for modern crossover customers. The vehicles are expected to feature a spacious cabin with a 2,700 mm wheelbase, flexible storage solutions, a 13.2-inch display system, and a 540° surround-view camera setup. Advanced driver assistance systems (ADAS) will also be integrated to improve safety and driving support. The initial lineup will mainly target the compact and mid-size crossover segments for the Russian automotive market.
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