Pirelli Cyber Tyre Ecosystem Expands with RIDEsense Software Partnership

Pirelli Tyre S.p.A. has signed an agreement with RIDEsense, a start-up created by the Department of Industrial Engineering at the University of Naples Federico II and the MegaRide Group, to jointly develop software solutions for the Pirelli Cyber Tyre ecosystem. As part of the agreement, Pirelli has acquired a 24.99% ownership stake in RIDEsense and secured an option to increase its holding to 100% in the future. The transaction also includes a license to use RIDEsense's virtual sensor technology together with safeguards governing the granting of rights to third parties.

The collaboration combines the physical sensors already deployed in the Pirelli Cyber Tyre platform with RIDEsense's virtual sensors, which rely on advanced algorithms that model tire and vehicle behaviour. By merging these technologies, the partners aim to enhance existing capabilities while creating additional software-driven functions that improve the intelligence of connected tire systems.

The integrated solution is expected to strengthen established features such as aquaplaning detection while introducing new functions for tire diagnostics and vehicle diagnostics. These capabilities are designed to deliver more comprehensive vehicle information that can support advanced driver assistance systems and autonomous driving technologies, helping improve safety, vehicle monitoring and overall driving performance.

Frequently Asked Questions

What does the partnership between Pirelli and RIDEsense aim to achieve?
The partnership is focused on integrating RIDEsense's virtual sensor technology into the Pirelli Cyber Tyre ecosystem to expand software-driven capabilities. Pirelli has acquired a 24.99% stake in RIDEsense, with an option to increase its ownership to 100%. By combining physical tire sensors with algorithm-based virtual sensors, the companies intend to strengthen aquaplaning detection and introduce advanced tire and vehicle diagnostics that support ADAS and autonomous driving systems, while maintaining safeguards for third-party licensing rights.