Luxeed R7 Update Cuts Price, Boosts Range to 855 km

Luxeed R7 has launched in China with a starting price of 239,800 yuan ($35,580), marking a 20,000-yuan reduction from the previous model's entry price. The updated coupe SUV is offered in four variants: Max, Max+, Max+ Long Range, and Ultra, priced at 239,800 yuan, 259,800 yuan, 289,800 yuan, and 319,800 yuan, respectively. The vehicle was introduced by Luxeed, the electric vehicle brand jointly developed by Huawei and Chery, only six months after its previous update in March. Customers placing orders can receive two-year interest-free financing and limited-time benefits valued at up to 44,500 yuan.

Updated R7 Pricing and Variants

The refreshed coupe SUV is positioned across four versions with different equipment and powertrain configurations. The Max starts at 239,800 yuan, while the Max+ is priced at 259,800 yuan. The Max+ Long Range costs 289,800 yuan, and the Ultra tops the range at 319,800 yuan. The new entry price represents a 20,000-yuan reduction compared with the predecessor's 259,800-yuan starting price. The update was presented at a HIMA product launch event alongside the Luxeed RX battery-electric coupe SUV and the Stelato V8 MPV, expanding the product activity around the broader Harmony Intelligent Mobility Alliance lineup.

Dimensions and Electric Powertrain

The refreshed model measures 4,982 mm in length, 1,981 mm in width, and either 1,634 mm or 1,650 mm in height, depending on configuration, with a 2,950 mm wheelbase. The battery-electric version uses Huawei's Giant Whale 800 V high-voltage battery platform. Its single rear-mounted motor now delivers a maximum output of 227 kW, while the CLTC-rated driving range reaches up to 855 km. The extended-range version retains its existing powertrain hardware, with the refresh instead introducing minor adjustments to the chassis and power-delivery calibration. These changes distinguish the two powertrain configurations without replacing the extended-range system's core hardware.

Driver Assistance and Cabin Technology

The updated vehicle incorporates Huawei ADS 5 driver-assistance technology and an 896-channel dual-optical-path imaging-grade LiDAR system. In-cabin LiDAR remains optional on selected variants. The refresh also introduces the HarmonyOS Alps health-focused cabin and a 17.2-inch butterfly-wing dual-screen display with 3.4K resolution, described as the first display of its type within the HIMA lineup. A 26-inch head-up display, D-shaped steering wheel, four interior color choices, and a Huawei Sound audio system are also part of the updated cabin specification, with the audio system offered as standard across the lineup.

Exterior and Interior Changes

The exterior retains the vehicle's full-width light bars but replaces the previous flush door handles with semi-flush units. Two new exterior colors, Titanium Silver and Star Rose Pink, have also been added. Inside, the refreshed cabin combines the new display arrangement with the health-focused HarmonyOS Alps environment and additional interior customization. The combination of exterior styling revisions, cabin changes, chassis adjustments, and driver-assistance upgrades forms the broader mid-cycle update rather than a complete model redesign. The manufacturer said the refresh involved an investment of 500 million yuan and delivered eight upgrades across these areas.

Updated Model Specifications

The four-version lineup combines the revised pricing structure with different equipment and powertrain configurations. The battery-electric versions use the updated high-voltage platform and revised electric power output, while the extended-range configuration retains its existing powertrain hardware. The following figures summarize the published variant prices and key dimensions provided for the refreshed vehicle. Height varies by configuration, while the wheelbase remains 2,950 mm across the stated specifications.

Huawei and Chery Collaboration

The vehicle remains part of the electric vehicle portfolio jointly developed by Huawei and Chery. Huawei's technology contribution is visible in the vehicle's high-voltage battery platform, driver-assistance system, LiDAR configuration, cabin software environment, display technology, and audio equipment. Chery's involvement continues through the joint development of the Luxeed brand and its vehicle program. The refreshed model therefore combines a lower entry price with a set of technology and design revisions intended to update the product without replacing the underlying extended-range powertrain hardware.

Launch Position in China

The refreshed vehicle enters the market in China after only six months since the previous March update, making the latest revision a relatively rapid product-cycle adjustment. Its lower starting price, revised electric power output, longer stated CLTC range, upgraded driver assistance, and expanded cabin technology change several areas of the product simultaneously. The launch also places the model within a broader HIMA product presentation that included two other vehicles, giving the updated coupe SUV a wider technology and product-line context within the group's current China-market strategy.

Industry Impact & Outlook

The refresh illustrates how electric vehicle brands can use mid-cycle updates to adjust pricing, technology, cabin features, and driving performance without replacing an existing powertrain architecture. For the Chinese passenger-car market, the combination of a lower entry price, a 227 kW rear motor, an up-to-855-km CLTC range, and updated driver-assistance hardware gives the model several revised product attributes to compete on. The 500-million-yuan investment also indicates the scale of resources committed to the refresh. Further product changes could depend on customer response to the revised pricing, equipment mix, and positioning within the broader HIMA lineup.

Frequently Asked Questions

What is the starting price of the updated Luxeed R7?
The updated model starts at 239,800 yuan in China, which is 20,000 yuan below the previous model's starting price. It is available in four variants, with the range topping out at 319,800 yuan for the Ultra version. Customers placing orders can also receive two-year interest-free financing and limited-time benefits worth up to 44,500 yuan, according to Luxeed. The battery-electric version offers up to 855 km of CLTC range and uses Huawei's Giant Whale 800 V high-voltage battery platform.