BYD Song Pro Super-Hibrido Flex Fuel Launch in Brazil Strengthens Global Hybrid Strategy

Chinese automaker BYD has introduced the BYD Song Pro Super-Hibrido Flex Fuel, its first locally manufactured plug-in hybrid flex-fuel vehicle in Brazil. The launch marks another milestone in the company's localization strategy as it strengthens manufacturing operations in the country. The new model has been engineered to operate using electricity, gasoline, or ethanol, allowing it to match Brazil's well-established biofuel ecosystem while also supporting the transition toward electrified mobility.

The Song Pro Super-Hibrido Flex Fuel officially entered the Brazilian market after two years of development supported by an investment of 100 million reais (approximately $19.6 million). The vehicle is available in two variants, with the GL version delivering an electric-only driving range of 60 km, while the premium GS version offers up to 120 km on battery power before switching to hybrid operation.

Local Manufacturing Supports BYD's Expansion Strategy

The new model is manufactured at BYD's Camacari facility in Bahia state, where more than half of the vehicle's components are sourced locally. The company intends to increase localization across all Brazilian-produced vehicles by January 2027. According to Alexandre Baldy, the project represents a major strategic achievement for the automaker as it demonstrates the company's growing commitment to local manufacturing and industrial development.

The vehicle was jointly developed by research and development teams in Brazil and China, marking the first collaborative engineering program specifically designed for Brazilian consumers. This cooperation enabled BYD to tailor the vehicle's powertrain and fuel flexibility to local market requirements while leveraging the expertise of both engineering teams.

Localization Extends Beyond Vehicle Assembly

BYD initially entered the Brazilian market by assembling semi-knocked-down (SKD) vehicles before transitioning toward full-scale local manufacturing. The company has already begun sourcing components such as tires from domestic suppliers and plans to manufacture batteries and additional automotive components at its Camacari facility. This approach is intended to comply with local industrial policies while positioning Brazil as a regional export base for future production.

Potential Expansion Into India and Other Markets

Although the Song Pro Super-Hibrido Flex Fuel has been developed specifically for Brazil, the company indicated that the model could eventually reach other international markets, including India, where ethanol-based fuels are gradually receiving greater policy support. The flexible powertrain enables the vehicle to operate on multiple energy sources, making it suitable for markets pursuing diversified clean mobility solutions.

BYD Continues Investing in Brazilian Production

BYD is investing 5.5 billion reais in its Camacari manufacturing complex, which began production on July 1, 2025. During its initial phase, the factory has an annual production capacity of 150,000 vehicles. The company expects approximately 180,000 vehicles to be produced this year and plans to sell around 200,000 vehicles across Brazil in 2026, with nearly 150,000 supplied directly from the local facility.

The factory recently celebrated production of its 100,000th new energy vehicle while expanding its workforce to more than 5,500 employees, highlighting the rapid scale-up of BYD's manufacturing operations within Brazil.

BYD Records Strongest Sales Performance in Brazil

July represented BYD's strongest sales month in Brazil to date. The Dolphin GS became the country's best-selling retail vehicle with 5,861 units sold during the month. Overall, BYD delivered 23,465 vehicles in July, more than doubling the 9,680 units recorded during the same period a year earlier.

BYD Brazil Sales Performance Highlights

The following table summarizes the company's latest performance in the Brazilian automotive market.

Global Growth Remains a Strategic Priority

With competition becoming increasingly intense in its domestic market, overseas expansion continues to play a larger role in BYD's long-term growth strategy. Earlier this year, the company increased its overseas sales target for 2026 from 1.3 million to 1.5 million vehicles. During the first seven months of the year, BYD sold 972,794 vehicles outside China, representing a year-on-year increase of 78.49% and accounting for 43.67% of its total new energy vehicle sales. The company has also set an ambitious objective of becoming Brazil's best-selling automotive brand by 2030.

Frequently Asked Questions

What is the BYD Song Pro Super-Hibrido Flex Fuel?
The BYD Song Pro Super-Hibrido Flex Fuel is BYD's first locally produced plug-in hybrid flex-fuel vehicle manufactured in Brazil. It can operate using electricity, gasoline, or ethanol, making it suitable for Brazil's biofuel market while supporting electrification. Developed jointly by engineering teams in Brazil and China, the vehicle combines localized manufacturing with flexible powertrain technology and may eventually be introduced in other international markets, including India, as ethanol adoption continues to expand.

Will the BYD Song Pro Super-Hibrido Flex Fuel be sold outside Brazil?
Although the model was specifically developed for Brazil, BYD has indicated that it could eventually be introduced in additional markets, including India. The vehicle's ability to operate on electricity, gasoline, and ethanol makes it suitable for regions promoting alternative fuels alongside electrification. Future expansion will depend on market demand, regulatory conditions, and BYD's broader international growth strategy, which increasingly focuses on strengthening its overseas presence.